{"id":6295,"date":"2014-08-04T08:52:41","date_gmt":"2014-08-04T03:22:41","guid":{"rendered":"http:\/\/www.techdivine.com\/tdblog\/?p=6295"},"modified":"2014-08-04T08:57:43","modified_gmt":"2014-08-04T03:27:43","slug":"social-media-marketing-book-on-brand-roi","status":"publish","type":"post","link":"https:\/\/www.techdivine.com\/tdblog\/2014\/08\/social-media-marketing-book-on-brand-roi\/","title":{"rendered":"Social media marketing book on Brand ROI"},"content":{"rendered":"
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Social media marketing brand ROI book by Ananth V<\/span><\/strong><\/p>\n

\n<\/blockquote>\n

The social media marketing book we all have been waiting for is finally here!<\/span><\/p>\n

“This book will be useful for CMO\u2019s, CEO\u2019s, CTO\u2019s and senior marketing management professionals who are key decision makers planning or strategizing digital marketing campaigns with specific goals in mind.<\/p>\n

It deals with core aspects of integrating campaigns with the focus to deliver Return On Investment (ROI) while co-creating value for end users with personalization.”<\/p>\n

GET YOUR COPY here: –<\/p>\n

Get your Paperback<\/strong> (hard copy) of the Book – Click here:<\/strong> Social media marketing Brand ROI Ananth V<\/a><\/p>\n

Get your Kindle Amazon (Ebook<\/strong>) copy of the Book – Click here:<\/strong> Social media marketing Brand ROI Ananth V<\/a><\/p><\/blockquote>\n

\"Kindle<\/a>

Social media marketing Brand ROI by Ananth V<\/p><\/div>\n

About the book:<\/span><\/strong><\/p>\n

Welcome to \u2018Social media marketing Brand ROI\u2019<\/p>\n

This book will be useful for CMO\u2019s, CEO\u2019s, CTO\u2019s and senior marketing management professionals who are key decision makers planning or strategizing digital marketing campaigns with specific goals in mind.<\/p>\n

It deals with core aspects of integrating campaigns with the focus to deliver Return On Investment (ROI) while co-creating value for end users with personalization.<\/p>\n

CONTENTS:<\/p>\n

\u2022 What is social media marketing?
\n\u2022 What is social media quotient (SMQ)? How do I measure my brand\u2019s SMQ?
\n\u2022 Will social media marketing campaign really help my company or brand?
\n\u2022 How to get started?
\n\u2022 Which social networking site to choose?
\n\u2022 What type of messages really appeals to end users on social media? (How do contests, freebies, etc impact them?) \u2013 \u201cRESEARCH\u201d based insights<\/span>
\n\u2022 How safe is it to have an engaging relationship in real-time with my end users?
\n\u2022 Trends: Should I be a part of the frenzy, just because everyone is talking about it?<\/span>
\n\u2022 What do I track and how often do I measure my social media digital campaigns across my brand\u2019s varied marketing strategies?
\n\u2022 What do I do with my company\u2019s traditional marketing strategies meanwhile?<\/span>
\n\u2022 Best time to post on social media<\/span>
\n\u2022 Sales conversions and social media ROI metrics<\/span>
\no<\/span> LTV (lifetime value of a customer)<\/span>
\no CPC (Cost per customer)<\/span>
\no CAC (Customer acquisition cost)<\/span>
\no Your SMQ\u00ae \u2013 Your Social media quotient tools and process<\/span>
\n\u2022 Test your SOCIAL MEDIA BRAND quotient. The questions are based on this book
\n\u2022 WIN a surprise gift from me!<\/span><\/p>\n

BONUS Content:<\/span><\/strong>
\n– Social media misconceptions cleared
\n– Creative story telling using social media
\n– Power SEO \u2013 Simple tips for quick website optimization
\n– Key branding rules online
\n– Don\u2019t make a social faux pas
\n& also few useful resources, posts and \u2018case study\u2019 links for downloads.<\/p>\n

ROI that we will be looking into:<\/span><\/strong>
\n\u2022 SEO (Search engine optimization)
\n\u2022 Higher Brand reach
\n\u2022 Quality brand engagement
\n\u2022 Reaching target specific consumers
\n\u2022 Brand monitoring
\n\u2022 What to measure and how to measure it?
\n\u2022 Lead enquiries and \u2018Sales\u2019 conversions<\/p>\n

About the Author: (A personal message from me to the readers)<\/span><\/p>\n

\"Ananthanarayanan

Ananth V<\/p><\/div>\n

I, am Ananthanarayanan V (Ananth) <\/a>born and raised in Mumbai, India. I love working with brands and technology products.<\/p>\n

I enjoy running as a hobby<\/a> and am an avid writer and blogger.<\/p>\n

I have published two books earlier, one in 2007 called Expressions which was a coffee table poetry book <\/a>and was covered by the Times of India team in Mumbai <\/a>and the second book in 2010 called “Kings are made, not just born” published on Amazon Kindle.<\/a><\/p>\n

Academic credentials:<\/span>
\n* PGCPM – IIM Indore (Outstanding credentials in Marketing research)
\n* PGDJMC – IGNOU
\n* Diploma Advertising & PR – Welingkars institute of Management studies
\n* Diploma in Advanced Animation and VFX – IIDT
\n* Technical certifications – Brainbench, USA
\n* B.Com – Mumbai University<\/p>\n

Over the past eight to 10 years, I have had the privilege of working with some of the best brands in the industry today. That coupled with a passion in the field of digital marketing, I embarked on this journey to start my own digital marketing and social media creative services agency called Techdivine Creative Services<\/a>.<\/p>\n

Over the years, I have been invited across elite corporate brands and institutes<\/a> for sharing my expertise and experience in the field of technology, creative design and digital marketing.<\/p>\n

I hope you find this book resourceful, insightful and refreshing to read.<\/p>\n

I have shared some of our campaign insights, case studies, marketing tool process across industries empowered by digital and social media marketing campaigns.<\/p>\n

There is also a surprise waiting for you as you near the end of the book.<\/span><\/strong><\/p>\n

In case of any queries, feel free to connect with me on Facebook and Twitter too. Facebook Link @AnanthV9<\/a> & Twitter @AnanthV9<\/a><\/p>\n

Have a wonderful week ahead.<\/p>\n

Social media marketing brand ROI<\/a> – On Amazon Kindle (ebook version)<\/a> and Amazon Paperback (hard copy<\/strong> version)<\/a><\/p>\n

Ananth V<\/a><\/p>\n

Founder & CEO<\/a><\/strong>
\nTechdivine Creative Services (Social media and digital marketing services agency)<\/a><\/p>\n

Related post:<\/span><\/strong><\/p>\n

Google Business group: Speaker Ananth V Social media ROI for brands<\/a><\/p>\n\n\n