Using Social Media beyond Marketing – Survey

That’s right, this March 2011 we completed 4 successful years of corporate blogging for brands and organizations to meet their various goals and needs.  We began with reviews of books, websites, products, gadgets and over a period of 4 years added many other online marketing services for our clients such as product marketing, brand monitoring, search engine optimization (SEO), Press release (PR) services, keyword optimization, social media monitoring etc. (more about our Services ~ Click here)

We even conducted surveys for product launches planned, market analysis and ventured into the power of customer opinions with insights and in-depth analysis in the last 4 years.

As we moved across brands, industries and countries we realized that the potential of social media marketing and monitoring today can be utilized successfully BEYOND the ‘marketing’ industry division too for any corporation today.

So, we shared our questionnaire of 2009, 2010 and for the current year across few of our members from our different online platforms this year too.

Details of the same are mentioned below: Comparison of the past years: Use of Online Media:

Statistics: Questionnaire Shared with 1,500 Members

Responses received: 1,236 Members

Age Group: 13-18, 19-23, 24-30, 31-40, 41-55, 55 & above

Profession: Homemaker, Student, Service, Consultant, Entrepreneur, Retired

Industry: FMCG, IT, Telecom, Infrastructure, Hospitality, Art & Creative, Advertising, Media Public Relations, Journalism, HR Consultancy, Trading & Broking, Retail & Fashion, NGO, Industrial, Television & Broadcast, Banking, Finance, & Freelancers.

Questions asked:

Sites you frequent the most, Sites you frequent for? Using Social Media with (in-house, agencies), Using Social Media for (Brand, Leads, Promotions, etc), Industries using Online Media, Planning to Use Social Media in 2011 for….

 

Demographic Profile of Users

customer demographics profile

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Age Group Demographics

age group demographics

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INDUSTRIES: Using Social Media today

who responded

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Most Frequented Websites

most frequented website facebook google linkedin yahoo rediff blog

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Why do You visit Your Frequented websites: Comparison from 2009-10 and 2010-11

Why do you visit websites for information social connect discounts offers deals

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Industries using Social Media – 2009-10 & 2010-11 comparison

Industries using social media marketing online media services

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Organization’s using and planning to further implement usage of Social Media in 2011 for

In 2011 Using Planning Social Media for brand promotion customer feedback product innovation development customer responses

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Organizations using social media in 2009, 2010 & 2011 (In-house, Agencies & Not using)

Using Social Media in 2009 2010 2011 online media industry

Share your responses, feedback, queries with us here based on your experience with this media so far!

Thanks & Regards,

Reach us Using our QUICK CONTACT FORM ~ Click Here


Social Media Team

Techdivine Creative Services

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4 Responses to “Using Social Media beyond Marketing – Survey”

  1. Shashank M says:

    Hey

    Thats some superb indepth insights shared. Thanks a lot.

    Shashank M

  2. […] Great, so the world is now way past the “Social Media cannot be measured stage” as brands have begun evaluating the ROI for not only their Customer engagement, brand loyalty but have begun crunching sales numbers for their products, services and are gearing up to now go beyond the daily metrics. […]

  3. admin says:

    Welcome Shashank. Hope You received our mail too.

    Thanks for Your comment. Keep visiting and sharing your views.

    Regards,
    Admin

  4. Ajanthan says:

    hi,

    Thank you, for the information, is it possible to get more details about these research? can i get the Questionnaire form of these research, i need it for my educational purpose,

    Regards
    Ajanthan

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