In large, matrixed organisations, marketing leadership is rarely about campaigns or creativity alone.It is about judgement under constraint, P&L accountability, and the ability to operate with confidence inside governance-heavy, multi-market systems. Over the past months, a series of engagements across APAC, Europe, the Middle East, and India reinforced a consistent pattern:When organisations reach a certain […]
Archive for the ‘Ananth V’ Category
Fractional CMO for APAC: Board-Level Marketing Leadership Across Growth, Governance & Scale
February 17th, 2026
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On AI, Marketing, Digital Transformation, Circular Economy, Higher Education and Sustainability
December 8th, 2025
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Sharing a selection of our Founder and CEO, Ananthanarayanan Venkateswaran‘s recent articles published across The Economic Times, ET BrandEquity and ETGovernment focused on topics that are increasingly relevant to: AI adoption, digital transformation, sustainable growth, circular economy, skill development, higher education and AI-driven marketing. “These pieces emerged from ongoing work with global leaders, academic collaborators […]
