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Advanced Digital Marketing social media workshop courses launched from Techdivine

September 17th, 2016 2 Comments

IIM Indore PGP Participants Digital Marketing ROI by Ananth V

Advanced Digital Marketing social media workshop courses launched from Techdivine

When everyone has the same certificate and a similar resume, what would make you stand out as a Digital Marketing social media professional in your industry?

Interested to know about our Advanced Digital Marketing Social media Workshop courses, fill in the form below and we will revert at the earliest

That’s right.

5 NEW Courses Launched: Learn Digital Marketing and Social media – Advanced Workshop courses launched (Both OFFLINE and ONLINE Courses) – CLICK HERE NOW TO KNOW MORE

Every other individual you meet today seems to be a digital marketer. Some say they use Twitter, some say they are master’s of facebook, they rock with instagram and snapchat and few others, well, they say they blog through the day with know-how of Big Data and analytics.

But when they enter the Corporate realm, the reality hits them hard. It is then that they find out that Learning Digital Marketing and Social media has nothing to do with websites or social networking sites alone!

Digital marketing is a systematic and disciplined process that integrates “marketing, branding, management strategies to work in balance with sales, creative ideas, digital new age media tools, analytics, online consumer metrics and yes, with that, the right social networking platforms at the right time”.

Learn Digital Marketing Social Media Workshop Courses Training

No wonder, there are really just very few digital professionals who have the ability to share actual ROI based social media marketing case studies as part of their success stories from digital campaign work.

We ourselves being a digital agency for the past six to seven years, have shared multiple case studies across our website that have showcased how our strategies have helped and assisted brands across industries and countries over the years to deliver result focused digital campaigns.

Now with such a power packed result oriented database coupled with a global award winning digital marketing CEO, it was obvious for us to venture into “Corporate Training on Digital Marketing and social media” as a new industry vertical under our Registered business brands almost a year ago.

Having trained 1,000+ participants across 23 industries in 14 cities in India, including seminar’s workshops, key-note speaker presentations and lectures across some of the most prestigious global organization’s, business chapters, elite technology and management institutions in India we are now super excited to launch our “ADVANCED Digital Marketing Social Media Workshop Courses” completely custom designed based on what industry demands today from the rising digital marketing professionals, which is You!

Corporate Training Learn Digital Marketing Social media by Ananth V

So what makes Learning Digital Marketing and Social Media in this “Advanced course” with us so unique?

Well, to start with, it is:

You can opt for Online LIVE Video based interactive Learning OR Actual Face To Face Learning at specific physical locations spread across India: Both are hands-on training focused workshops.

– Highly customized
– Industry focused based on real case studies
– Live metrics for learning analytics so that you are not merely staring at the screen or the Trainer but are a part of the learning experience
– Focus not just on tools, but more towards, designing your own digital marketing campaigns using right strategies, approach and concepts

Here are few things that makes the learning with Techdivine’s Advanced courses truly “stand out”:

– Industry Focused Learning (We will tailor the workshop course to suit your industry needs)
– Country focused Learning (Did you know, social networking sites, message style, approach and formats keep changing based on different countries and their cultural approach towards engaging and connecting with users online)
– Hands-On Training – The core tools and processes! Well, you do not just watch a video, listen and learn, but you are encouraged to do it LIVE with the TRAINER if you wish to do so.
– Tools keep changing, new sites keep coming up: What remains is the ‘complex problem solving’ techniques and Strategy used: Designing your own digital marketing campaigns. Anyone can give you the answers at that moment, but we go a step further and will guide you to know, ‘what are the right questions you need to ask before designing a campaign for your industry or organization’s core goals’. So that, tomorrow let’s say out of the blue, there is a craze for an all new popular social networking app or website, you are ready to integrate and work with those too and are no longer dependent on any one else.
– Concept based Learning focused on current GOALS, ROI as per you and your organization’s requirements
– Learn from the Best in the Industry with practical experience with brands across countries, industries, new age strategies and tools on a day to day basis
– LIVE engaging interactive sessions where participants are encouraged to ask questions either at the end or even during the workshop session
– Dummy projects to TEST your Learning in real-time with feedback from the Trainer
– Online Email support ( we don’t ask you to simply access a video and download a pdf, we encourage you to share your queries once you are at the field, making it happen) at the end of this Advanced course to help you with your queries for a specific time duration.

– Test: You get to take two types of tests: Practical and Theory (We understand your busy schedules to take time and prepare well for these tests. So you will have an option to give these tests during a time period as per your convenience).

– Acing the tests: Well, you have given the tests and you have now something more important than what anyone else does, “practical know-how to face any and all queries as shared from our end during your training program” and a protfolio that ensures your presence across core digital platforms is ready. But we thought, we would give you a power boost if you ace the tests. Participants who ace the tests will be given:

ADDED BONUS for Top Performers:

– Access to our PREMIUM Learning Database which will have updated process, techniques and guides to the new age media and marketing tools on a regular basis which will be given to them as an exclusive access after their course is over so that they can still keep themselves updated with core posts from our end on special and latest topics.

– Will be granted access to write (with our approval and guidelines of course) on our esteemed Corporate Blog that has hosted some of the biggest Online PR campaigns and Influencer Marketing campaigns across industries. You could be the new FACE of the Premium Corporate Blog for the month with links to your site, profile and recognition across the globe online with great reach and visibility.

– Profile Display: You have learnt from the best Digital Marketer and Corporate Trainer in the industry. When your trainer says, ‘you are now among the best in the industry’, we will give you a platform where you can share your know-how and expertise at our Elite performers Corporate link so that your profile has a much more powerful reach across profiles online.

– Placement assistance connect:

a) In case of Corporate Bookings: In case you have joined for this course directly from a Corporate Booking arranged by your own organization, then there are no concerns at all as you are already in good hands with your own company, caring and professional Superior’s and your wonderful HR team who have taken the time to ensure their top performing employees are getting specialized training in new age tools. In case of corporate bookings, we will also add a special module to help you as an organization to ensure that we share a completely detailed guide for your employees on the “Do’s and Don’t online” while using social media or social networking sites for their professional communication to be in sync with your corporate tone especially when online.

b) In case of Individuals who are Professionals looking for a change: you are looking for a new job, we will assist you to directly connect with multiple HR companies on your request, so that you can also get a boost over your job search requirements. We will also help you empower your Professional Corporate profile online eg using sites like LinkedIn etc for ensuring the do’s and don’t when online.

Most important of all, this Advanced Digital Marketing Social Media Workshop course by “Ananth V” in connect with ‘Techdivine Creative Services’ gives it’s participants the confidence to say to their Departmental Heads / Interviewers “Yes, sure, please do share the problem that you are facing with digital and I will be glad to design a practical solution for you right now!”

This course is about “ACTION Over Theory”.

IIM Indore PGP Participants Digital Marketing ROI by Ananth V

It’s no longer about having a social media calendar or knowing which tool does what?

It’s about making sure your learning ensures you stand distinct from the rest of the world who claim the same. It’s about being confident in designing, delivering and measuring your digital campaigns to ensure your organization or brand optimizes and makes the best of your Professional digital skills.

Did you know, our participants love our workshop courses and modules so much that they Tweet about it even in real-time during face to face hands-on training workshops from our end.

Also did you know, our CEO, “Mr.Ananth V” who will be Training you with his custom designed modules is active across social networking platforms, blogs and you can connect with him, yes, in real time.

To know more about Ananth V >>> http://www.techdivine.com/about-us/our-founder-ananth-v

and for detailed insights into this course, do feel free to enquire with us here using Code “DGMANV“ in our contact form >>> http://www.techdivine.com/contact-us

Feel free to reach us for queries.

Have a wonderful, insightful and an amazingly engaging learning ahead.

Contact: Vishal for events and Training details: +91-8097914439 Or Email: socialmedia@techdivine.com

OR You can use the above quick form link to reach us.

On Behalf of

Ananth V
Founder & CEO
Techdivine Creative Services

The 6 Key Blogging Tools We Use to Write 3 Long-Form Articles Every Week

September 8th, 2016 Comments Off

The 6 Key Blogging Tools We Use to Write 3 Long-Form Articles Every Week

by Benjamin Brandall

It’s not easy staying on top of the content game. Not only do you have to write material which is consistently high quality (which can take a lot of time and effort), but you have to do so several times a week or more; even experienced teams can struggle to keep up with a demand that relentless. All of this has to be tackled before you even think about social media marketing.

“Digital Marketing, Social media, branding, content marketing or blogging are not one time strategies. They are daily efforts with a sincere idea to add real value to end users ~ Ananth V“

Our team learnt this the hard way. We set out to publish several high quality articles which our audience could get a huge amount of value from every week, and we were met with several seemingly impossible hurdles. Considering the relatively low age of our blog and (until recently) obscure names of our main contributors (myself included), the amount of value in every single post has to be head and shoulders above any competition, meaning the research and planning for each post is intimidating, to say the least.

Thankfully, however, there are several tools which we’ve found to be vital in smoothing out our blogging checklist, which in turn allows us to publish 3 long-form articles every week. From performing keyword research with the help of a free Google tool to writing the articles themselves, these little beauties are invaluable in keeping the Process Street blog up and running as smoothly as it does.

Trello

Oh, Trello, where would we be without your project management capabilities? Still, in case you haven’t heard yet, Trello is the bee’s knees in terms of creating, tracking, and documenting your projects as your work on them.

Our marketing team, for example, has a trello board entirely dedicated to our blog articles. This board is separated into columns such as “Idea”, “Ready To Start”, “Priority”, “Work In Progress”, “Needs Peer Review”, and so on. As you can imagine, this makes it incredibly easy to update the progress of each article as it’s worked on; there’s even a calendar which you can use to plan out your upcoming content releases!

However, the most powerful part of how we use Trello is the ability to combine it with our own app. Doing so allows us to run checklists for every step of the content creation process, such as the blog pre-publish checklist which needs to be complete before sending anything into peer review.

Google Keyword Planner
There’s next to no point in creating content if you’re not going to target a keyword and attempt to rank well for it. However, in order to do so, you’re going to need to perform your keyword research process and figure out exactly what the best term to target will be for each and every piece of content. After all, a post that isn’t keyword optimized is a missed SEO opportunity.

To this end, Google Keyword Planner is absolutely vital to our efforts. This free tool allows us to bulk analyze hundreds of keywords at a time to get a sense of their monthly search volume, and therefore their potential value.

You need to be a little careful when using GKP, however, as you can’t just take the results you get at face value. The time saved by using it is truly astounding, but you still need to be able to put everything in the context of your audience’s intent and how easily you are able to generate backlinks for your content.

In order to figure this out, the top keyword candidates from your GKP search need to be put under scrutiny from another key blogging tool…

Ahrefs
Ahrefs is fantastic for getting a bigger picture on the strength of the current search results for a few select terms at a time. For example, let’s say that you’re not sure whether you want to target “blog post process” or “blog publishing process”; for the sake of argument let’s say that the former has a higher volume, but the latter a lower difficulty according to GKP.

Ahrefs’ Keyword Explorer breaks down the results which currently rank for your keyword and give you a more precise measure of the difficulty in ranking for that term. With this more accurate figure, we can then Google the keyword itself to see the kinds of results which are giving that difficulty (eg; product pages, random weak pdf documents, etc) and judge for good whether we want to be targeting it with our next piece of content.

Again, this isn’t an exact science, but having Ahrefs to back up our decision with a more reliable keyword difficulty breakdown goes a hell of a long way in making sure that any effort we take writing the post and later promoting it doesn’t go to waste on a useless keyword.

Workflowy
So, now that we’ve gotten our keyword sorted, we can begin to plan out the post itself. Here our team were looking for a tool which allows us to quickly jot down the rough outline of our upcoming post in order to make sure that our structure is sound before we spend hours writing it. This is where Workflowy comes in.

Whilst there’s a little variance when it comes to the specific members of our team, the majority utilizes Workflowy to jot down the outline of our upcoming posts. This will usually consist of the title and headings (from H1 to H3 or 4) laid out in bullet point lists to make sure that the post has a clear valuable structure, and can be scanned easily by our audience. After all, if a post isn’t scannable, the vast majority of readers will judge it as not worth their time.

One or two members of our team go one step further with Workflowy, using it to document quick notes during our twice weekly meetings too.

Grammarly
Grammarly is every writer’s best friend. It’s essentially a spellchecker which tracks your typing over almost anything you do; emails, blog posts, Slack messages, you name it. By clicking on any word or phrase which Grammarly thinks is incorrect (they’re automatically underlined with red) you can quickly choose a suggested alternative, saving a huge amount of time in the editing process.

Admittedly, Grammarly isn’t infallible; you’ll still need to double check your writing once you’re finished. However, the number of mistakes which it catches is admirable, especially for an app with a free Chrome plugin.

Not only that, but every week our team gets an email from Grammarly telling them how many words they’ve written that week, along with how accurate they were on the whole. Again, whilst this isn’t entirely accurate, it’s a nice way of giving our team a pat on the back for a good week’s work.

Google Docs
Google Docs has come under a little scrutiny by our team as of late, but it’s still the go-to for most of our writers. Real-time collaboration is fantastic for allowing peer reviews to take place quickly, and can give the writer more insight into what they’re doing wrong, allowing them to improve at a greater rate.

Not only that, but the local folder of Google Drive is brilliant for making sure that our team will always have access to their library of work; this is especially important when considering that we’re an entirely remote team.

There you have it; the 6 key blogging tools which help keep our team running at a steady pace of 3 long-form articles every week.

Do you have any tools which you swear by?

What do you think to our choice?

Let me know in the comments below!

Benjamin Brandall ~ Tweet @benjbrandall

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For customized corporate training programs to learn social media and digital marketing: Reach us on Our Corporate Training page here Or Our Award winning best digital marketing CEO Ananth V here

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