What is the difference between digital marketing and social media marketing?
Digital Agency Techdivine Creative Services – Mumbai
Social media marketing:
Promoting, marketing, advertising services, content, products, events, etc and measuring your social media analysis online ~ These promotions happen through the medium of social networking sites Eg. promotions, advertisements, contests across sites like facebook, Twitter, Pinterest, Google Plus, YouTube, Instagram, LinkedIn etc
Digital Marketing:
Digital Marketing is a much larger area of work. It encompasses the following services under it –
- Social media marketing
- Email marketing
- Mobile marketing
- Influencer marketing
- Viral marketing
- Landing / form page focused marketing
- Online advertising and Pay-per-click campaigns
- Online PR
- Social media support and maintenance
- Blogging
- Content marketing
- Online brand monitoring
- Online consumer research insights
- Social media Audit reports
- Social media quotient analysis
- Social media influence and sentiment analysis
Kind of results you could expect from these campaigns:
- Website traffic
- Brand engagement
- Brand mentions and reach
- Better SEO rankings
- Higher and quicker reach across a large audience or even a targeted group of Geo based demographics
- Video views and content social sharing
- Link redirects
- Email list building
- LIVE Events and Workshop check-ins and consumer engagements
- High brand loyalty
- High end and quick customer relationship management
- Increase in statistics like your online users interaction with your brands social media profiles
- Enquiries and actual Sales conversions
Check out our case studies for more information: http://www.techdivine.com/about-us/case-studies
Feel free to reach me for queries if at all any.
Have a resourceful week ahead.
Let’s connect – Facebook – Twitter – Social media Book
Be Well
Ananth V
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